OUR STORY
How Colorado’s Driver-Owned Rideshare Took the Wheel
From airport parking-lot conversations to a city-recognized launch, Drivers Cooperative – Colorado is proof that when workers own the platform, the community moves further.
Overview
In the spring of 2022, a group of Colorado rideshare drivers began organizing around a simple belief: drivers should help build—and own—the platform they power. Guided by community partners and cooperative advocates, those early meetups formed the foundation for Drivers Cooperative – Colorado (DCC).
By mid-2023, the co-op formalized its structure, advanced driver leadership, and helped clear a path for locally owned TNCs to operate in Colorado. In 2024, DCC launched its rider and driver apps to the public and was recognized by the City and County of Denver for its economic and social impact.
Today, DCC continues to grow a democratic, immigrant-rooted, and community-backed alternative that keeps more value in the hands of the people who create it—drivers.
600+ member-drivers (and growing)
12,000+ riders served
Majority immigrant driver-owners
Democratic governance (one member, one vote)
Timeline
Drivers meet at DIA and around Denver to design a fairer model.
DCC formalizes as a multi-stakeholder co-op with driver leadership.
Legislative work helps reduce barriers for locally owned TNCs.
Rider and driver apps go live; Denver issues a proclamation recognizing the co-op’s impact.
First institutional contracts and community partnerships expand training and service capacity.
What Makes Us Different
Driver Ownership
One member, one vote. Drivers help set direction and share in value.
Better Pay Structure
More of every fare goes to drivers—not to corporate intermediaries.
Built With Community
Backed by local partners and supporters who believe transportation should work for people.
Governance & Membership
DCC operates as a multi-stakeholder cooperative, centering driver-members alongside mission-aligned community supporters. Governance is democratic, transparent, and focused on long-term driver prosperity and rider trust.
- Driver-led board & committees guide operations and policy.
- One-member/one-vote ensures real accountability.
- Open membership pathways support new drivers into ownership.
Testimonials
“If we want dignity at work, we need to own the tools we use.”
- Driver Member
“This co-op keeps value local and builds real community wealth.”
- Driver Member
Keep more per fare. Help steer the platform
Fair, friendly rides that support local drivers.
FAQs
When did organizing begin?
Early 2022, with drivers meeting across Denver.
When did the public launch happen?
September 2024, followed by formal recognition from the City and County of Denver.
How is the co-op governed?
Democratically, with driver-members holding voting rights and leadership roles.
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